When creating a project leaflets, brochures and posters we have to remember the very important principles. One of them is a TAC limit (stands for Total Area Coverage). What exactly does that mean? TAC Limit is nothing more than the total percentage of components of the CMYK color (CMYK simplest terms is a color model [...]

Does the distribution of your flyer does not produce the intended effects? Products or services are advertised improperly? Money invested in the printing of leaflets, it is money spent down the drain? If you ask yourself similar questions then you need to know that there are 5 main reasons why this is happening. 1. The [...]

From our earliest years, we have become victims of the invasion of advertising. Statistics show that every day the average person sees 3,000 advertisements a day. We spot them on the bus, in any waiting room, on stadiums and other public buildings. Flyers go to our mailboxes, posters are hung on the walls, and colorful [...]