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When creating a project leaflets, brochures and posters we have to remember the very important principles. One of them is a TAC limit (stands for Total Area Coverage). What exactly does that mean? TAC Limit is nothing more than the total percentage of components of the CMYK color (CMYK simplest terms is a color model [...]
Convert DOC to PDF file Many of the printer to print mostly in PDF format because it is very difficult to accidentally change the contents during processing. Many beginners would like to convert Word to PDF. Here’s how: Simply install such as the free OpenOffice.org suite and the software to read PDF files, or Acrobat [...]
Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]
