Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]

Presentation Folders are very popular among the companies that are visited by their customers. Presentation Folders have been invented to carry loose papers and documents usually in A4 size. Presentation Folders are printed single or double sided on a thick, usually carton like paper. It is not only a great tool that will help you [...]

You will know an expert when you hear him talking – each branch has its own “code “. Similarly, in the printing industry. To make your life easier, we have prepared here some abbreviations and records. The main parameter is the number of colors, which need to print the job. These are, of course, basic [...]