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The first impression is done only once. Well-prepared visual identity is the crucial element that builds a positive image. It is also consistent, in line with the mission of the company, distinguishing it from other companies, an ideal communication tool, it also helps to build a good reputation. A professional design studio – will always [...]
Black text should always be composed entirely of black ink (100K). When planning your project done on the CMYK. Otherwise, your text will be printed with 4 colors that overlap one on another. If you save the text in 4 colors you may end up with blurry text. More text is smaller, it will be [...]
When creating a project leaflets, brochures and posters we have to remember the very important principles. One of them is a TAC limit (stands for Total Area Coverage). What exactly does that mean? TAC Limit is nothing more than the total percentage of components of the CMYK color (CMYK simplest terms is a color model [...]
