People spend fortune on high-tech equipment, latest tools and then they want to advertise they business. What would be the best solution. Can you afford TV commercial ? That would be rather for a huge company but maybe you have tried promote your business in a local radio station? Is that too expensive? We would [...]
Are you able to remember the content of any flyers that you had in your hands within a week or even yesterday? Are you sure it was advertising a language school, pizzeria or a financial service, can you remember the name of this company? Probably not. The reason is simple because all the flyers look [...]
RGB versus CMYK Working on a computer-machined graphics we have to consider what the final effect you want to get and what it will be duplicated. If the final job is printed we have to take into account the record of CMYK colors: Cyan (blue), Magenta (Magenta), Yellow (yellow) and black (black). All scanners and [...]