Recent Posts
Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]
The word “calendar”comes from the Latin Calendarium (Debt Paper), which is linked to the interest paid to the old days. The calendar was used by the people defining the era. They wanted to look back in years, months, divided by the determination of the lengths of months and days. Today, calendars are used for the [...]
The first and fundamental step for each company to differentiate itself from other companies on the market is to design as appropriately unique image. A solid basis for the company’s image is definitely a perfectly thought-out graphic design. Nowadays the competition is so strong that one cannot fight back without the harmonious and well-planned development. [...]