Black text should always be composed entirely of black ink (100K). When planning your project done on the CMYK. Otherwise, your text will be printed with 4 colors that overlap one on another. If you save the text in 4 colors you may end up with blurry text. More text is smaller, it will be [...]

Two scientist of the University from Illinois conducted an interesting study of advertising. Participants were called on to evaluate the attractiveness of the holidays, on the basis of information provided in the two advertising brochures (it was a trip to India and Thailand). The first tour brochure presented as a sequence of events that were [...]

Do you wish to surprise your friends or send something to your customers? It’s that easy! Create a unique postcard. If you have a good idea, you can create a postcard, even at home. It may also be a good idea to ask for help a professional graphics studio. Although it’s more expensive option is [...]